Backlight was built around a passion for building consistent and strong brands. The founders, Emma J Murphy and Jonathan Ganley have worked with some of the world’s leading brands across fashion, retail, entertainment and FMCG including Disney, Topshop | Topman, Virgin Atlantic, British Airways, Nestle, Heineken, Ikea & Diageo.
Backlight helps marketing and creative teams to work better and smarter, to help grow brands and increase their value.
With over 40 years combined experience in the marketing & creative industries, Backlight’s clients are always in safe hands.
They flex their approach around the needs of their clients. From defining marketing and creative operating structures, job roles and responsibilities, ways of working through to implementation, onboarding and mentoring.
From small teams through to complex, multi-site global organisations, Backlight knows how to integrate teams appropriate to their client’s goals. They never pretend to be something they’re not and their black book is full of respected and credible partners they refer to their clients across each discipline.
Should you need any help figuring out how your marketing and creative teams can integrate their efforts better or else you need a fresh pair of eyes in defining job roles and responsibilities, please give Backlight a call, they’d love to help.
Marketing Practice: firstname.lastname@example.org
Creative Practice: email@example.com